When referring to our three unique décor categories, we often reference the concept of Matching Life. But what does this mean? And what is the underlying theme represented within our collection?
The concept is tied into the detail where each décor carries a unique and central theme that tells a story about natural and urban elements through colour, texture, pattern, and touch. From the forest to the factory to the home, each décor enhances the purpose of the room it inhabits.
Interior designers understand the power of using décors and textures to create a space that enhances the sense of purpose. We will explore this further as we delve into four of our signature décors and the tale they weave.
Natural Concrete – A Sense of Productivity at Work
Natural Concrete provides a muted colour tone with unique pores in the design that give it a sense of spontaneity. Its grey exterior provides a calming effect that enhances productivity and increases motivation in a workspace.
This décor tells the story of an individual who seeks inspiration from a city’s raw and urban beauty – muted yet consistent, valuing the importance of a structured and productive work environment.
Natural Concrete décor brings a sense of order and sophistication to a workspace. When combined with a more colourful hue, such as Shadow Blue, the feeling is enhanced. Thus making it the perfect choice for those striving to be productive and creative.
Grigio – Relax & Unwind in a Sophisticated Living Room
Grigio, one of Innovus Decorative Products’ premier Fantasies, boasts a multilayered design that accentuates the chic and sophisticated ambiance of any space. This décor features a combination of greys and whites that form intricate veins and patterns, which add texture, character, and depth to cabinetry.
Grigio tells the story of someone who values sophistication and style in their living room. This individual desires a space to relax and unwind, surrounded by an ambiance that exudes elegance and refined taste. Grigio provides a serene environment, perfect for unwinding after a long, productive day.
Eclipse – Health & Wellness, the Bold Kitchen
Eclipse is one of the more contemporary décors in Innovus’ Woodgrain category It enhances the rich texture of ebony and creates cohesion with subtle wood grains that line the layered exterior patterns.
Sleek, stylish, and sophisticated, Eclipse explores the desires of one who values health and wellness in their kitchen. This décor exudes boldness and confidence, setting the tone for a space encouraging healthy eating habits and culinary creativity.
Eclipse provides an ambiance that fosters growth and experimentation in the culinary arts within a multifunctional space. A combination of dark hues with our Cotton Unicolour imposes a fresh contrast.
Kingswood – Peaceful Sleep in a Naturally Inspiring Bedroom
Kingswood is rich with colour and oozes vibrancy in its chocolatey brown presentation. Its natural aesthetic inspires a tale of a peaceful, secluded bedroom undisturbed by the chaos of the outside world.
Kingswood harkens back to an age of true regality while expressing a natural, far-from-subtle undertone. This décor invites warmth and style into home interiors, enhancing comfort and security.
Kingswood provides a calming and restful environment for those who value a peaceful and undisturbed night’s sleep.
Designed for humans, echoing the essence of life
Innovus Decorative Products’ signature décors are more than just designs and patterns. Each décor tells a unique story, and the theme of natural and urban elements weaves throughout each of them.
Innovus Decorative Products is designed to allow us to create spaces that enhance our sense of purpose, whether that’s through increased productivity, relaxation, healthy living, or peace. With Sonae Arauco’s exclusive decorative products, we can transform our homes into personal sanctuaries that reflect our unique styles and personalities.
Browse our Woodgrains and Fantasies to get a feel for our signature décors, or touch up on your creative zeal and explore our 3D Simulator, which allows you to superimpose our décors onto a list of commercial and residential interior spaces.
Take a look at our various distributors and affiliates:
The Building Centre, The Kitchen Specialist Association, The Green Building Council, and The African Institute of Interior Design Professions.
For more information on our wood-based decorative panels and services, visit us at https://sonaearauco.co.za/